Where are Public Relations and why are they important?

From the Hollywood red carpets to your dorm’s back to school party, Public Relations are everywhere. They are particularly important in student organizations, such as Greek life. They start at the grass-roots levels with each individual member to organized teams whose purpose is to promote Greek life on campus.

Consider this: in  Greek life, chapters assign a brother or sister every year for the chapter’s Public Relations. It’s an extremely important job since the Public Relations chair is in charge of the entire chapter’s image.

One of the most important aspects of their job is making sure their chapter in good standing with other Greeks, the community and the university

At the University of South Florida, every semester there is a  “Week of Welcome” ( WOW)  during which there is free food, music and events on campus as a way of welcoming new students. That is how the University establishes a good relationship with students and boosts school spirit.

In fact, the official page for WOW states that “By getting involved, both academically and socially, Week of Welcome inspires Bull Pride and excitement in your home away from home, and provides you with many opportunities to share your experiences with other students.”

Translated, the sentence would probably read–“We want you to feel at home, feel like you’re part of us and share your positive experiences with other students.”